On my other site, I have Google Adsense ads. The ads were there since the beginning. Last three months I've finally been having a fair amount of quality traffic, a fair share of impressions... and not a single click.
I can only hope that's because those ads are located below the fold, rather than the other option - that my audience isn't interested in what those ads serve.
Experiment time! I'm going to place the ads (one skyscraper unit), above the fold. Keep it there for another 3 months, then report back. Still no clicks? Then the Adsense will have to go.
Saturday, November 7, 2009
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